Behaviourally effective websites: Let me review your site and increase conversion

Website's are a big investment, so make sure yours is as behaviourally effective as possible.


Buying Behaviour Website Review & Recommendations Program


Why aren’t they buying?
Driving people to your site is part of the battle, but what happens when they get there?  Now more than ever before we have analytical data to tell us where our site is performing well and where it is letting us down.   But then what?  How do you know what you should do to better influence the behaviour of your buyers?

Behavioural Economics provides answers on why people behave the way they do, and forms the basis of my review and recommendations program.

Objectives meeting
In our no obligation, free preliminary meeting we start by discussing your business and your objectives so that my recommendations support your strategic imperatives. For instance, we will use the discussion to clarify which behaviours you are seeking to influence, which products you want people to buy, your pricing structure and your competitive differentiation.
During the meeting I will provide options about how my services will work for you, which I will then follow up via an emailed proposal.

Behavioural Effectiveness Site review
Combining behavioural science and behavioural design, I conduct a thorough effectiveness analysis of your website and those of your key competitors to isolate areas of relative strength and weakness.

Recommendations documentation
Following the site review I develop my recommendations for increasing conversion.  You receive a detailed Recommendations Pack that documents where your site is behaviourally effective and where and how your site can improve.

Recommendations debrief
To ensure that all your questions are answered, we spend an hour together via videoconference discussing recommendations for improving your site’s behavioural effectiveness.  You walk away knowing what you need to do and why to ensure you do everything in your power to capture and convert buying behaviour.

Pricing

Pricing is tailored to your business needs and you will be provided with options to suit your objectives and timeframes.  As a general guide, a simple review starts from only $1,750 ex GST.



Getting started

It’s as easy as calling Bri on 0408 392 173 or emailing bri@peoplepatterns.com.au

PS If you are interested in my thinking on what makes a good site, check out my article for MarketingMag on Myer vs David Jones





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